How do your customers currently interact with you? Service Design is a mix of Research & Insight and design that can help your business work out how to improve an existing service or to create a new service entirely.
It could mean streamlining your customer journey to make offline journeys become digital, or improving the way you communicate with your customers to reduce their reliance on your internal teams.
The outputs of Service Design are both tangible and intangible, and are dependant entirely on the needs of your users. They vary from business to business.
As we work our way through your Service Design project together, we’ll learn about:
- Your customers’ journeys and any pain points that they might encounter using your current service
- How best to streamline your customers’ journeys
- Interaction design to help visualise aspects of the user journey
- Enhancing your customers’ experiences with your business through new products or services
What comes next?
As part of a Service Design project, you may want to move into Digital Product Design.